Saturday, November 23, 2024

EUROPEAN UNION THROUGH ZANTCHITO (Skills for JOBS) SUPPORTS MALAWI INVESTMENT AND TRADE CENTRE (MITC) CHANGE MANAGEMENT PROCESS

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The Delegation of the European Union to the Republic of Malawi is committed to support Malawi Investment and Trade Centre (MITC’s) efforts towards promoting a conducive business environment and facilitating investment in the country.

The Delegation of the European Union to the Republic of Malawi is committed to support Malawi Investment and Trade Centre (MITC’s) efforts towards promoting a conducive business environment and facilitating investment in the country.

MITC became operational in 2012 with a focus on Investment and Trade Promotion.  However, over the years, MITC has also taken up additional functions such as, development of Special Economic Zones and the task of Branding Malawi as an attractive business location. In light of changes in the global operating environment, MITC made a resolve to become a third generation Investment and Trade Promotion organisation that adopts a targeted approach in its promotion strategies.

To this end, the Centre embarked on a change management and functional review process, drawing the attention of the EU Delegation through the Zantchito-Skills for Jobs programme, among other things, to make MITC a contemporary third generation Investment and Trade Promotion Organisation (ITPO) whose promotion approaches would be more targeted than generic in nature.

 “The EU Support will not only help in improving MITC’s efficiency, but contribute to the development of the country by increasing quality investors in different sectors,” said Paul Kwengwere, the CEO of MITC.

Going forward, the EU will scale up the support through a new programme, the Economic Governance for Investment (Tikuze Malawi) programme, which aims to support Malawi’s efforts in bolstering private sector growth and creating more and better jobs.

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