Analysis of turnover for selected business services
In 2021, about half of the EU sales by the software publishing sector were generated from non-resident clients residing in another country
Figure 1 shows the proportion of business services turnover in 2021 by residence of the client. For each of the business services shown, a majority of the EU’s turnover was realised by sales to clients from the reporting economy (in other words, clients residing in the domestic economy). This pattern was particularly evident for employment services, architectural activities, technical testing and analysis, and advertising, where more than 80 % of the sales were to customers in the reporting economy. Software publishing was the only sector for which clients resident in another country accounted for a higher share of total sales (50.4 %). Such disparities may be linked to the tradability of various services, the different modes for trading services, or barriers to entry which prevent/restrict trade in some business services.
In 2021, 96.9 % of the sales made by the EU’s employment activities were to clients in the reporting country. By contrast, the percentage of total turnover accounted for by domestic clients fell to 49.6 % for software publishing activities.
Ranking the turnover generated by selected business services
In 2021, the EU computer programming services sector recorded the highest levels of sales generated from clients residing in another country.
Looking in more detail at developments across the individual EU Member States, Table 1 shows a ranking of the turnover generated by selected business services, according to the residence of clients. In 2021, German computer programming and consultancy enterprises recorded the highest value of business services sales to clients residing in another country (EUR 35.9 billion). The same activity — computer programming and consultancy — also accounted for the second, third, and fourth highest value of sales, as made by Swedish, Dutch and French enterprises.
While the rankings of overall turnover are unsurprisingly dominated by some of the largest EU Member States, the second half of Table 1 presents the percentage of the national sector’s turnover that was generated by clients from other EU Member States. In 2021, 90.4 % of the Czech sales in software publishing were derived from clients residing in another country. The next highest shares were recorded for software publishing in Belgium with 88.0 % and Malta (87.7 %).